Monday, March 10, 2008

FROGS - Build Your List!

For anyone to do well in any mlm (multi level marketing) venture, the most important step is to Build a List. To create a successful mlm needs prospects turned into affiliates or members. The only way to do this is to create a list. There are many ways to do this, which I will go through and one of the first ways is called:

Listing Your "FROGS"
Using a notebook, make headings -

Friends, Relatives, Organisations, Geography, Same

and then start to list......


Friends, list every friend that you know now and have know in the past, from work, neighbours, old school friends, just get them all down. It doesn't matter whether you have lost touch. get them on the list. You'll have such an adventure finding them and it will turn up loads more prospects in the process!

Relatives, every relative young and old, doesn't matter, put them on the list. Older relatives are a great source of family information and can give you loads of names that you didn't know existed. And guess what? Sometimes they even join themselves! How many of your older relatives do you think would like to supplement their pension these days?

Organisations, is everybody that you know from your clubs, societies, sports, church etc. Put them ALL in your prospect book under the relevant section. They might be duplicated and crossed referenced from other parts of your prospect list such as friends. Doesn't matter, put them down again. It may give you inspiration to come up with other names.

Geography, who do you know in another suburb, town, different part of the country, Europe, or even the rest of the world? How many relatives do you have overseas? Australia, New Zealand, America, South Africa? Have a relative with the British Forces stationed overseas? The great thing is expatriates always come into contact with other Ex Pats, and will spread the word for you.

Same, which simply means, right down all the relatives of the friends that you know, all the friends of the relatives that you know, the relatives AND friends of the people that you know in your organisations, and the same with your geography list. If you know somebody elsewhere, do you know there friends or any of their relatives? They all need to go on your list.


Hints and Tips to Aid Prospecting with 'FROGS'



Get hold of all your old diaries, address books, birthday and Christmas card lists (all the cards you receive during the year are really handy as memory joggers), client lists, club memberships etc. Finally, get yourself a Yellow Pages if you still have one around the house. If you don't have one, see if you can borrow one from a neighbour. Somebody has to still have one somewhere.

Now, sit down in a quiet place with your new prospect book and start writing, if you have the phone number and email, great, if not just put the name down. We can get the email addresses and phone numbers afterwards using the script in Step One, right now, we just want the name down.

Get into a flow, if you stop, skip to another section, if you get a complete block, pick up the yellow pages and start to look at the categories to jog your memory.

Who do you know who is an architect? I have just had one join the business! Start at 'A' in the categories section and work through. You will be amazed at how many names you come up with.

Keep the list going and go back to it every time another name pops into your head. If you work really hard at this over a couple of days, you should be able to build a list of 200, to 300 and 400 names. And that's just the start!

The important thing is, you must not at this stage, pre-judge. Don't start to worry about who would or couldn't join you, whether your friend at work would do it, whether Uncle Fred would have the time, whether they are to old, to poor, to rich etc, just get the name down on paper.

If you ask, you will get some fantastic referral leads and sign ups from people who tell you "it isn't for me".

It is our job just to give prospects the facts, and then let them decide.

I promise you that if you go through this process you will have more prospects and people joining your business over the next 2 to 3 months than you will know what to do with!

And the great thing is the more you do it, the better you will get, and the more confidence you will have! The great thing is, once it starts to happen your self-belief will go through the roof.

Get hold of all your old diaries, address books, birthday and Christmas card lists (all the cards you receive during the year are really handy as memory joggers), client lists, club memberships etc. Finally, get yourself a Yellow Pages if you still have one around the house. If you don't have one, see if you can borrow one from a neighbour. Somebody has to still have one somewhere.

Now, sit down in a quiet place with your new prospect book and start writing, if you have the phone number and email, great, if not just put the name down. We can get the email addresses and phone numbers afterwards using the script in Step One, right now, we just want the name down.

Get into a flow, if you stop, skip to another section, if you get a complete block, pick up the yellow pages and start to look at the categories to jog your memory.

Who do you know who is an architect? I have just had one join the business! Start at 'A' in the categories section and work through. You will be amazed at how many names you come up with.

Keep the list going and go back to it every time another name pops into your head. If you work really hard at this over a couple of days, you should be able to build a list of 200, to 300 and 400 names. And that's just the start!

The important thing is, you must not at this stage, pre-judge. Don't start to worry about who would or couldn't join you, whether your friend at work would do it, whether Uncle Fred would have the time, whether they are to old, to poor, to rich etc, just get the name down on paper.

If you ask, you will get some fantastic referral leads and sign ups from people who tell you "it isn't for me".

It is our job just to give prospects the facts, and then let them decide.

I promise you that if you go through this process you will have more prospects and people joining your business over the next 2 to 3 months than you will know what to do with!

And the great thing is the more you do it, the better you will get, and the more confidence you will have! The great thing is, once it starts to happen your self-belief will go through the roof.

No comments: